Curated room
123Warm minimal living
Furniture, lighting, materials, and styling in one idea.
Back to all work
Design & e-commerce
Where inspiration becomes a place to live.
UrbanCraft Interiors brings curated products, design services, project stories, and practical inspiration into one refined digital destination.
Curated experienceProjects, products & stories
Personal serviceDesign consultation
ProductDesign & commerce platform
AudienceHomeowners & design clients
ExperienceResponsive website
ServicesUI/UX & development
URBANCRAFT / DIGITAL INTERIOR EXPERIENCE
UCThe opportunity
Make a design studio feel as considered online as its spaces.
Interior design is discovered through images, understood through stories, and chosen through trust. UrbanCraft needed more than a portfolio: it needed a connected experience where people could explore expertise, imagine possibilities, shop the look, and begin a project.
The challenge was to hold inspiration, information, and commerce together without losing the calm, editorial character of a premium design brand.
Present services and projects with visual clarity
Connect furniture commerce to complete room ideas
Use content to build authority and inspiration
Create a direct path from discovery to consultation
The customer experience
From a spark of inspiration to a space of your own.
Each part of the journey is designed to deepen confidence while keeping the experience visual, calm, and easy to explore.
01
Get inspired
Discover editorial room stories, curated collections, and ideas organised around the way people live.
02
Explore
Browse residential and commercial projects, services, furniture, lighting, and décor in one system.
03
Visualise
See concepts evolve from plan to finished space through clear project imagery and design comparisons.
04
Create
Purchase a considered product or begin a consultation for a complete, personalised interior.
Plan & execution
Let clients see the idea becoming reality.
A visual comparison brings the design process into the website, showing how planning, material choices, and execution resolve into the finished interior.
01Full home interiors
02Apartments & villas
03Office & retail spaces
04Furniture & décor
ConceptFinished space
Platform highlights
One brand experience, designed around the whole interior.
Curated e-commerce
Furniture, lighting, and décor are organised as part of a design language—not a disconnected product catalogue.
Project showcase
Immersive case studies communicate atmosphere, materials, planning, and the final character of each space.
Design visualisation
Before-and-after storytelling helps clients understand how an initial plan becomes a resolved interior.
Curated collections
Products and projects can be explored by room, aesthetic, category, and complementary combinations.
Editorial inspiration
Blogs and inspiration galleries extend the brand beyond services into practical, ongoing design guidance.
Consultation journey
Clear service details and inquiry paths make it easy to move from inspiration to a conversation with the studio.
Shop the look
Products live inside a larger design story.
Instead of separating commerce from inspiration, the platform lets visitors move naturally from a room idea to the furniture and décor that complete it.
Seating
Sculpted lounge chair
Lighting
Linear task light
Furniture
Contour accent chair
Projects & stories
A living library of spaces, materials, and ideas.
Case studies and editorial content work together: one demonstrates the studio’s expertise, while the other helps visitors understand their own tastes and possibilities.
Searchable inspirationClear project categoriesContent-led storytelling
Built for content and commerce
A flexible foundation for a design brand that keeps evolving.
The architecture supports a fast editorial website, structured project and product content, secure transactions, inquiries, and cloud delivery across devices.
Technology stack
Next.js
Node.js
Airtable
Secure Payments
Cloud Deployment
The outcome
A design studio becomes a complete digital destination.
UrbanCraft Interiors now connects brand storytelling, professional services, project expertise, and product commerce in one considered journey—from the first idea to the finished room.
Inspirethrough rooms and stories
Exploreprojects, services, and products
Createthrough commerce or consultation
Building a premium digital brand?